Whether you’re breaking into the roofing industry or you’ve been working in it for decades, it never hurts to brush up on new marketing methods to expand your business. While you might feel uncomfortable with marketing your business of roofing contractors to potential customers, the only way your company will thrive is if you get comfortable with putting your name out there as a professional in the roofing industry. According to the embedded video, a strong foundation is necessary to start marketing.
Before you’re able to start pulling customers into your business, you’ll want to have a risk-free reputation by building a website, a LinkedIn page, a Facebook page, and contact information.
If you don’t know how to build a website, you can hire a web developer for the job or you can use a service that provides a website that’s already created for you. You don’t need a flashy social media presence to market your business–you simply need to make it possible for folks who are interested in finding your services to see that you are a legitimate business. Once you start making roofing contracts, encourage customers to leave reviews to further legitimize your business. After all, Word-of-mouth marketing is an effective strategy.
